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- General
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Code
Course Name
FB2601
Marketing
FB3600
China Business Workshop
MKT2680
Creativity and Critical Thinking
MKT2681
Introduction to Marketing
MKT3602
Marketing Research
MKT3603
Consumer Behaviour
MKT3607
Creativity and Problem Solving in Marketing
MKT3651
Business Environment in China
MKT3652
Chinese Culture and Management
MKT3654
China Business Communication I
MKT4604
Marketing in China
MKT4605
International Marketing
MKT4606
Strategic Marketing
MKT4621
Advanced Marketing Seminar
MKT4622
Services Marketing
MKT4623
Selling and Sales Management
MKT4624
Retail Management
MKT4625
Advertising Management & Integrated Marketing Communications
MKT4626
Marketing for Non-Profit Organization
MKT4627
Marketing Financial Services
MKT4628
e-Marketing
MKT4633
Cultural Advertising in Asia
MKT4634
Fundamentals in Public Relations
MKT4635
Relationship Marketing
MKT4653
Strategic Management in Chinese Enterprises
MKT4655
China Business Communication II
MKT4656
Contemporary Issues in China Business
MKT4671
Chinese Multinationals
MKT4676
Managing the Chinese Organization
MKT4677
Chinese Business Decision Making
MKT5601
Principles of Marketing
MKT5629
Global Marketing
MKT5630
Cyber Marketing and Customer Relationship Management
MKT5632
e-Marketing and Customer Relationship Management
MKT5675
Chinese Management
MKT6603
Consumer Behaviour
MKT6606
Strategic Marketing
MKT6622
Services Marketing
MKT6625
Advertising Management
MKT8630
Doctoral Studies in Subject Area II (Quantitative Group) Marketing Modelling
MKT8631
Doctoral Studies in Subject Area I (Marketing Theory and Philosophy of Marketing Science)
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