Department of Marketing

1

市場管理

閔建蜀,李金漢, 游漢明,謝貴枝

商務印書館

1982

2

市場研究：基本方法

閔建蜀‧游漢明編著

中文大學出版社

1982

3

Chinese Managers' Attitudes Toward Advertising in China

Richard J. Semenik, Nan Zhou, William L. Moore

Journal of Advertising Vol 15, No. 4

1986

4

The Distribution of Interbirth Intervals in Rural China, 1940s to 1970s

Ansley J. Coale, Shaomin Li, Jin-Qing Han

Papers of The East-West Population Institute

Number 109, August 1988

5

Chinese Cultural Values: Their Dimensions and Marketing Implications

Oliver H. M. Yau

European Journal of Marketing

22, 5, 1988

6

大陸知識份子論政治、社會、經濟

李少民

桂冠圖書股份有限公司

1988

7

Mortality Decline and Chinese Family Structure: Implications for Old Age Support

Edward Jow-Ching Tu, Jersey Liang and Shaomin Li

Journal of Gerontology

Vol. 44, No. 4, S157-168, 1989

8

Measuring The Fuzziness of Human Thoughts: An Application of Fuzzy Sets to Sociological Research

Shaomin Li

Journal of Mathematical Sociology

1989, Vol. 14(1) pp. 67-84

9

China's population policy: A model of a constant stream of births

Shaomin Li

Population Research and Policy Review

8: 279-300, 1989

10

China's Population Control and Socio-economic Reforms: The Chinese Dilemma

Shaomin Li

China Report

25: 3 (1989)

11

Becoming a Consumer Society: A Longitudinal and Cross-Cultural Content Analysis of Print Ads from Hong Kong, the People's Republic of China, and Taiwan

David K. Tse, Russell W. Belk and Nan Zhou

Journal of Consumer Research

Vol. 15, March 1989

12

The Revival and Growth of Marketing Education in China

Nan Zhou

Journal of Marketing Education

summer, 1991

13

The Effect of Age Misreporting in China on the Calculation of Mortality Rates at Very High Ages

Ansley J. Coale and Shaomin Li

Demography

Vol. 28, No. 2, May 1991

14

Papers of the Center for Modern China

Shaomin Li

Center for Modern China

1991

15

中國大陸的改革與發展

陳一諮、于大海、李少民

桂冠圖書股份有限公司

1991

16

The Political Economy of Contemporary China 中國大陸的社會、政治、經濟

Shaomin Li 李少民

Papers of the Center for Modern China 當代中國研究中心論文第一集

Vol. 1, Nov 1990 to Feb 1992

17

Marginal Life after 49: A Preliminary Study of the Portrayal of Older People in Canadian Consumer Magazine Advertising

Nan Zhou and Mervin Y. T. Chen

International Journal of Advertising

1992, 11, 343-354

18

Successful Joint Ventures in the Heart of the Dragon

Maris G. Martinsons and Choo-sin Tseng

Long Range Planning

Vol. 28, No. 5, pp. 45 to 58, 1995

19

China's Advertising and The Export Marketing Learning Curve: The First Decade

Nan Zhou and Russell W. Belk

Journal of Advertising Research

November/December 1993

20

The Role of Hong Kong-Based People's Republic of China Firms in China's Modernization in Barry Bannister and Andy Chan (Eds)

C S Tseng

Management Innovation, Longmans

1994

21

The Process of Internationalization of PRC Multinationals, in Schutte (Ed)

C S Tseng

The Global Competitiveness of the Asian Firms, The MacMillan Press

pp.121-128, 1994

22

Survival Analysis, Just as in life, customers are 'born' and they 'die'. Here's how to prevent their premature demise

Shaomin Li

Marketing Research

Fall 1995, Vol. 7 No. 4

23

Picking the Winners in Profitability and Productivity

Shaomin Li, Yuxian Gao, and Guangqin Ma

The China Business Review

July-August 1995

24

High-technology management in China: A case study of the Shanghai success stories

Maris G. Martinsons and Choo-sin Tseng

Journal of Engineering and Technology Management

12, 1995, 111-137

25

Distribution in China: A Guide Through the Maze

Choo-sin Tseng, Paula Kwan and Fanny Cheung

Long Range Planning

Vol. 28, No 1, 1995

26

Canadian Matchmaker Advertisements: The More Things Change, The More They Remain the Same

Nan Zhou and Zulkifli Abdullah

International Journal of Advertising

1995, 14, 334-348

27

市場營銷啟示錄

冼日明, 游漢明

商務印書館（香港）有限公司

1995

28

Use of Causal Models in Marketing Research: A Review

John Hulland, Yiu Ho Chow, Shunyin Lam

International Journal of Research Marketing

13 (1996) 181-197

29

The Impact of Current Economic Development in China on the Market Entry Strategies of Foreign Consumer Goods Manufacturers

Choo-sin Tseng, Paula Kwan and Fanny Cheung

International Thomson Business Press

1996

30

The Distribution System in China: Past, Present, Future

Choo-sin Tseng, Paula Kwan and Fanny Cheung

International Thomson Business Press, 1996

1996

31

Strategy and Motivation for PRC Outward Direct Investments with Particular Reference to Enterprises from the Peral River Delta

Choo-sin Tseng and Simon K. M. Mak

Economic and Social Development in South China

1996

32

Foreign Direct Investment from the People's Republic of China

Choo-sin Tseng

International Thomson Business Press

1996

33

Unemployment and Psychological Health Among Hong Kong Chinese Women

Julian C. L. Lai, Raymond K. H. Chan, and Chung-Leung Luk

Psychological Reports

1997, 81, 499-505

34

The Selection of Distribution Channels in China

Choo Sin Tseng, Paula Kwan and Fanny Cheung

Asia Pacific Business Review

Vol. 3, Spring 1997

35

The Role of Self-Concepts of Technical School Students in Their Learning of A Second Language

Chung-Leung Luk and Jenny Lai-Chun Yuen

Psychologia

1997, 40, 227-232

36

The effect of Ownership on Performance in Sino-foreign Joint Ventures

Yanni Yan

Advances in Chinese Industrial Studies

Vol. 5, 219-247, 1997

37

The 50 and Older Characters in the Advertisements of Modern Maturity: Growing Older, Getting Better?

Scott D. Roberts and Nan Zhou

The Journal of Applied Gerontology

Vol. 16 No. 2, June 1997, 208-220

38

Strategic promotion alignment among small New Zealand retailers

B. Merrilees, Kim Fam

New Zealand Journal of Business

vol. 19, nos. 1 & 2, pp. 61-72, [ISSN: 0110-9596](1997)

39

Ownership and Control in Sino-foreign Joint Ventures

Yanni Yan

The Cooperative Strategies - Asian Pacific Perspectives

181-225, 1997

40

Marketing in an Emerging Consumer Society: Character Images in China's Consumer Magazine Advertising

Nan Zhou and Linming Meng

Asia Pacific Business Review

Vol. 3, Spring 1997

41

Influences of strategic approach and cultural disposition on retailers?perceptions of personal selling

Kim Fam, B. Merrilees

Journal of Enterprising Culture

vol. 5, no. 3., pp. 325-340, [ISSN: 0218-5563] (1997)

42

Industrial/Organizational Psychology

C. Harry Hui and Chung Leung Luk

J. W. Berry, M. H. Segall, & C. Kagitcibasi(eds.) Handbook of Cross-Cultural Psychology, Boston: Allyn and Bacon

2nd, Vol.3, 1997

43

Foreign Investment in the Retail Sector in the People's Republic of China

C. S Tseng

Advances in Chinese Industrial Studies

Volume 5, pages 269-287, 1997

44

For Lover or Money: A Longitudinal Content Analysis of Chinese Personal Advertisements, 1984-1995

Nan Zhou, Oliver H. M. Yau and Liqiong Lin

Journal of Current Issues and Research in Advertising

Vol. 19, No. 2, Full 1997

45

Control, Conflict and Performance: A Study of U.S.-Chinese Joint Ventures

Daniel Z. Ding

Journal of International Marketing

Vol. 5, No. 3, 1997

46

China's Industrial Markets Yearbook 1997 中國工業市場年鑑

Shaomin Li and David K. Tse 李少民, 謝貴枝

City University of Hong Kong Press 香港城市大學出版社

1997

47

An Empirical Study of Human Resource Management Policies and Practics in Foreign-invested Enterprises in China: The Case of Shenzen Special Economic Zone

Daniel Ding, Dail Fields and Syed Akhtar

The International Journal of Human Resource Management

1. 8:5 October 1997

48

Adventuring in New Terrain：Managing International Joint Ventures in China

Yuan Lu, John Child, Yanni Yan

Advances in Chinese Industrial Studies

Vol. 5 103-123, 1997

49

A Content Analysis of Men and Women in Canadian Consumer Magazine Advertising: Today's Portrayal, Yesterday's Image?

Nan Zhou and Mervin Y. T. Chen

Journal of Business Ethics

16: 485-495, 1997

50

華夏文化之管理理念

游漢明主編

香港城市大學商學院華人管理研究中心編輯出版

1997

51

Understanding Diversification in a Transition Economy: A Theoretical Exploration

Shaomin Li, Mingfang Li and J. Justin Tan

Journal of Applied Management Studies

Vol. 7, No. 1, 1998

52

Success in China's Industrial Market: An Institutional and Environmental Approach

Shaomin Li

Journal of International Marketing

Vol. 6, No. 1, 1998, Pg. 56-80

53

Exploring the relevance of strategic promotion management approach among small independent retailers

Kim Fam, B. Merrilees

International Journal of Retail & Distribution Management

vol. 26, no. 9, pp.354-361, [ISSN: 0959-0552] (1998)

54

Cultural values and personal selling: a comparison of Australian and Hong Kong retailers' promotion preferences

Kim Fam, B. Merrilees

International Marketing Review

vol. 15, no. 4, pp. 246-256, [ISSN: 0265-1335] (1998)

55

外商在中國零售業的直接投資

曾自信 ,沙振權 , 陳洁光主編的"中國連鎖經營的理論與實踐"

華南理工大學出版社

Oct 1998, pp. 80-84

56

中國的改革與工商經營

李少民,何小鋒, 游漢明

香港城市大學出版社

1998

57

Views from Inside and Outside: Integrating EMIC and ETIC insights About Culture and Justice Judgment

Michael, W. Morris, Kwok Lueng, Daniel Ames and Brain Lickel

Academic of Management Review

1999, 24, 4, p781-796

58

The Impact of Order and Mode of Market Entry on Profitability and Market Share

Yigang Pan, Shaomin Li and David K. Tse

Journal of International Business Studies

30, 1 (First Quarter 1999): 81-104

59

Technology Tranfer to China Environmental Considerations And Emerging Management Practices

Maris G. Martinsons and Choo-sin Tseng

Lane Kelley/ Yadong Luo (eds) China 2000 Emerging Business Issue

1999, p189-215

60

Small and medium sized retailers' promotion strategies in the Asia Pacific Region - a comparative study

Kim Fam, B. Merrilees

Journal of Enterprising Culture

vol. 7, no. 2, pp 179-196 [ISSN: 0218-4958] (1999)

61

Performance of foreign enterprises in China: the impact of order and mode of market entry

Yigang Pan, Shaomin Li, David K. Tse

Journal of International Business Studies

(30) 1, 81-104. 1999

62

Managerial and Organizational Learning in Chinese Firms

Yanni Yan

Asia Pacific Business Review

1999 spring, 5, p.181-203

63

Location, Location, Location

Amy Yingli Liu, Shaomin Li and Yuxian Gao

The China Business Review

March - April 1999

64

Investment and control in international Joint Ventures: The Case of China

John Child and Yanni Yau

Journal of World Business

1999, 34 (1), p3-15

65

Internation Joint Ventures in China: Ownership, Control and Performance

Yanni Yan

Macmillan

1999 Oct

66

Inter-regime Marriage and Mobility: the case of mainland China and Taiwan

Edward Jow-Ching Tu and Shaomin Li

Journal of Contemporary China

(1999), 8 (22), 499-516

67

Institutional Change and Firm Performance

Shaomin Li

Andrew Nathan, Zhaohui Hong, and Steven Smith (eds.), Dilemmas of Reform in Jiang Zemin's China, Boulder Colorado - Lynner Renner Publishers

1999

68

Influence of Chinese Cultural Values on Consumer Behavior: A Proposed Model of Gift-Purchasing Behavior in Hong Kong

Oliver H. M. Yau, T. S Chan and K. F. Lau

Journal of International Consumer Marketing

Vol. 11, No. 1 1999 pp. 97-116

69

Factors in winning accounts: the views of agency account directors in New Zealand

Kim Fam, D. Waller

Journal of Advertising Research

May-June, vol. 39, no. 3, pp. 21-32 (1999)

70

Effective methods of managing retail "sales"

B. Merrilees, Kim Fam

The International Review of Retail, Distribution and Consumer Research

vol. 9, no. 1, pp. 81-92, [ISSN: 0959-3969] (1999)

71

Developing a Chinese Vocabulary Test as a Wais-R Subtest for Adult in Hong Kong

David Wu Chan, Hing Chu B. Lee and Chung Leung Luk

Psychologia

1999, 42, p.89-100

72

Advertising agency research capability as a factor determining agency selection

Kim Fam, B. Merrilees

Australasian Journal of Market Research

vol. 7, no. 1, pp. 13-24, [ISSN: 002-882 635] (1999)

73

Two decades' of research on marketing in China: A review and an assessment of journal publications

Ming Ouyang, Dongsheng Zhou, Nan Zhou

Journal of Global Marketing

Vol. 14 (2000), pp. 187-201

74

Twenty Years of Research on Marketing in China: A Review and Assessment of Journal Publications

Ming Ouyang, Dongsheng Zhou, Nan Zhou

Journal of Global Marketing

14, (1/2), pp. 187-201, 2000

75

The Road to Capitalism: Competition and Institutional Change in China

Shaomin Li and Shuhe Li and Wei Ying Zhang

Journal of Competitive Economics

2000, 28, p269-292

76

The Impact of Job Related Stresses on Job Tension and Job Satisfaction: A Cross National Comparsion of Hong Kong and Australian Managers

Leo Yat Ming Sin, Oliver Hon Ming Yau, and Danny Wai Lam Cheng

International Journal of Management

2000 june, 17, 2, p231

77

The Economics of Guanxi

Shuhe Li, Shaomin Li

China Economic Quarterly

Q1, 40-42 2000

78

Relationship Marketing the Chinese Way

Oliver H.M Yau, Jenny S.Y. Lee, Raymond P.M Chow, Leo Y.M Sin, and Alan C.B.Tse

Business Horizons

2000, Jan-Feb

79

Product and Process Certification: Systems, Regulations and International Marketing Strategies

Ilan Vertinsky and Dongsheng Zhou

International Marketing Review

2000, Vol 17, No. 3, p. 231-252

80

Personality Correlates of Loving Styles among Chinese Students in Hong Kong

Wendy W.N. Wan, Chung Leung Luk and Julian C.L. Lai

Personality and Individual Differences

2000, 29, p.169-175

81

Military Doctrine in Crisis Management: Three Beverage Contamination Cases

Alex S. L. Tsang

Business Horizons

2000, September-October, p. 65-73

82

Methodological Issues in Psychological Research on Culture

Fons J. R. Van De Vijver and Kwok Leung

Journal of Cross-Cultural Psychology

2000, 31, 1, p.33-51

83

Market Orientation and Business Performance: An Empirical Study in Mainland China

Leo Sin, Alan Tse, Oliver Yau, Jenny Lee, Raymond Chow, Lorett Lau

Journal of Global Marketing

Vol. 14 (3) pp. 5, 2000

84

Is Relationship Marketing for Everyone?

Oliver H.M. Yau, Peter R. McFetridge, Raymond P.M. Chow, Jenny S.Y. Lee, Leo Y.M. Sin and Alan C.B. Tse

European Journal of Marketing

2000, Vol. 34, No. 9/10, p.1111-1127, 2000

85

Housing Choice Behavior of Urban Workers in China's Transition to a Housing Market

Yuming Fu, David Tse, Nan Zhou

Journal of Urban Economics

47, 61-87, 2000

86

Effects of the Value Chain in International Joint Ventures: The Case of the Electronic and FMCG Sectors

Yanni Yan, John Child

Journal of Global Marketing

Vol. 14, No. 1/2 37-55, 2000

87

Cultural values and advertising in Malaysia

D. Waller, Kim Fam

Asia Pacific Journal of Marketing and Logistics

Vol. 12, no. 1, pp.3 - 16. [ISSN: 0954-7517] (2000)

88

Consistency in Choice of Social Referent

Chung Lueng Luk, Wendy W. N Wan and Julian C. L Lai

Psychological Report

2000, 86, p.925-934

89

Attracting new clients - a New Zealand ad agency perspective

Kim Fam, D. Waller

Journal of Promotion Management

vol. 5, no. 2, pp. 85-99. [ISSN: 1049-6491] (2000)

90

虛擬的偶像 - "古墓奇兵" 夢拉對市場營銷業的啟示

曾仕龍

Nankai Bsuiness Review

No. 5, 44-47, 2000

91

What Do Excellent Service Promoters Do Differently?

Kim Shyan Fam, Bill Merrilees

The Service Industries Journal

Vol. 21, no. 4., pp.1-16. [ISSN: 0264-2069] (2001)

92

What do Excellent Service Promoters Do Differently

Fam, Kim Shyan, Merrilees, Bill

The Service Industries Journal

21, (4),2001

93

The Organizational Choice of Human Resource Management Practices: A Study of Chinese Enterprises in Three Cities in the PRC

Daniel Ding, Syed Akhtar

International Journal of Human Resource Management

Vol. 12 No. 6 , 2001

94

The importance of investors' resources in international joint venture decision-making: the control perspective

Yanni Yan

British Academy of Management

September 5-7. UK 2001

95

The Impact of Economic Reform on The Role of Trade Unions in Chinese Enterprises?

Daniel Ding, Ge Lan, Malcolm Warner

International Journal of Human Resource Management

Special Issue, 2001

96

The Hysterisis Phenomena in Marketing in China : A Review and Assessment of Journal Publications 市場營銷中的磁滯現象

Guijun Zhuang, Nan Zhou, Ming Ouyang 莊貴軍, 周南, 歐陽明

Journal of Beijing Institute of Business (Social Science) 北京商學院學報(社會科學版)

Vol. 16, No. 1, Jan 2001

97

The Customers' Behavior in the Shopping Center: An Investigation, Comparison and Validation 購物中心的顧客行為：調查、比較與驗証

Guijun Zhuang, Nan Zhou, Fuan Li, Shilong Zeng 莊貴軍, 周南, 李福安, 曾仕龍

Management World 【管理世界】

(1), 181-188, 2001

98

The Challenge of Chinese Management: The Empirical Test of Indigenous Chinese Management Research - The Chinese Management Centre

Oliver Yau

City University of Hong Kong

2001

99

Taking the Pulse of Internet Pharmacies: Online Consumers Speak Out on Pharmacy Services

Zhilin Yang, Robin T. Peterson, Lily Huang

Marketing Health Services

21 (Summer), 4 ?0 (2001)

100

Strategic Location decisions in a growing market

Dongsheng Zhou, Ilan Vertinsky

Regional Science and Urban Economics

31 (2001) 523-533

101

Promotion Practices in the East and West: A Cultural Explanation

Fam, Kim Shyan

Journal of International Marketing and Exporting

6, (2),2001

102

New Form Of Chinese Human Resource Management? Personnel And Labour - Management Relations In Chinese Township And Village Enterprises: A Case-Study Approach?

Daniel Ding, Ge Lan, Malcolm Warner

Industrial Relations Journal

Vol.32, Iss.4., 2001

103

National and Transnational effects in International Business : Indications from Sino-Foreign Joint Ventures

John Child, Yanni Yan

Management International Review

Vol. 41, 2001/1, 53-75

104

Knowledge Management: The Key to Success in the 21st Century

Oliver Yau

City University of Hong Kong

2001

105

Journal of Chinese Management Case Studies, Spring 2000 - The Chinese Management Research Centre

Oliver Yau

City University of Hong Kong

2001

106

International Marketing Serials: A Retrospective

Hyman, Michael R. and Zhilin Yang

International Marketing Review

18 (6), 2001

107

Indigenous Management Research in Chinese Society - The Chinese Management Research Centre

Oliver Yau

City University of Hong Kong

2001

108

Improving the quality of the credit authorization process: quantitative approach

W.K. Leung & K.K. Lai

International Journal of Service Industry Management

Vol. 12 No. 4, 2001

109

Gender Attitudes Towards the Advertising of Controversial Products in China

Waller, D. and Fam, Kim Shyan

Journal of interdisciplinary Gender Studies

6.2, Dec 2001

110

Female Role Orientation and Consumption Values：Some Evidence from Mainland China

Leo Sin, Oliver Yau

Journal of International Consumer Marketing

Vol. 13 (2), 2001

111

Ethical Dilemmas of Relationship Building in China

R S Snell, C S Tseng

Thunderbird International Review

Vol. 43(2) 171-200 , March-April 2001

112

Differing Views and Use of Integrated Marketing Communications - Findings from a Survey of New Zealand Small Businesses

Fam, Kim Shyan

Journal of Small Business and Enterprise Development

8, (3), 2001

113

Conflict Management Training in China

Dean Tjosvold, Daniel Ding

Journal of Teaching in International Business

Vol. 12, No. 2, 2001

114

Client-Agency Relationships: An Empirical Study of the New Zealand Small Advertisers' Views of Agency Services

Gray, Vaughan R, and Fam, Kim Shyan

Journal of Promotion Management

7, (1/2), 2001

115

Chinese Women At the Crossroads: An Empirical Study On Their Role Orientations and Consumption Values in a Chinese Society

Leo Y. Sin, Stella So Oliver Yau, Kenneth Kwong,

Journal of Consumer Marketing

Vol 18 Issue 4, 348-367, 2001

116

China's Labour-Management System Reforms (1978-1999)

Daniel Ding, Malcolm Warner

Asian Pacific Journal of Management

Vol. 18 No. 3, 2001

117

A New Form of Chinese Human Resource Management? Personnel and Labour-management Relations in Chinese Township and Village Enterprises: A Case-study Approach

Ding, D.Z., #L. Ge, and M. Warner

Industrial Relations Journal

32, (4), 2001

118

A Comparative Study of Mall Shoppers' Behavior in China, Chile, and the United States

Zhuang, Guijun, Nan Zhou, and Fuan Li

Nankai Business Review

(6, December), 2001

119

The Quality Dimensions of Internet Retail Food Purchasing: A Content Analysis of Consumer Compliments and Complaints

Yang, Zhilin and Robin T. Peterson

Journal of Foodservice Business Research

5 (2), 2002

120

The effect of relationship marketing orientation on business performance in a service-oriented economy

Sin, Leo Y. M., Tse, Alan C. B., Yau, Oliver H. M., Lee, Jenny S.Y., and Chow, Raymond

The Journal of Services Marketing

16 (7), 2002

121

The Conceptualization of Customer Delight: A Research Framework

#Kwong, Kenneth and Oliver H. M. Yau

Asia Pacific Management Review

Vol. 7, No.2, 2002

122

Strategic Trade Policy with Endogenous Choice of Quality and Asymmetric Costs

Dongsheng Zhou, Barbara J. Spencer, Ilan Vertinsky

Journal of International Economics

56 (2002) 205-232

123

Scale Economies of Department Stores: The People's Republic of China

Zhuang, Guijun, Nan Zhou, and Neil Herndon

International Review of Retail, Distribution and Consumer Research

12 (1, January), 2002

124

Retail promotion objectives: lessons from New Zealand, Portugal and Hungary

Fam, K. S., Merrilees, B., Brito, P. and Lazslo, J

Journal of Euromarketing

vol. 11, no. 4,2002

125

Responses to Global & Local Appeals in Chinese Television Advertising

Belk, Russell W. and Nan Zhou

Asia Pacific Advances in Consumer Research

Vol. 5, 2002

126

Relationship marketing orientation: scale development and cross-cultural validation

Sin, Leo Y. M., Tse, Alan C. B., Yau, Oliver H. M., Chow, Raymond P. M., and Lee, Jenny S. M

Journal of Business Research

Nov 2002

127

Predicting the Performance of International Joint Ventures: An Investigation in China

John Child and Yanni Yan

Journal of Management Studies

40(2), 2002

128

Personality and normative influences on online shopping behaviour

Luk, C.L.

Asian Pacific Advances in Consumer Research

Vol. 5,2002

129

Offence to advertising of controversial products: a study of gender attitudes in China and Malaysia

Waller, D. and K. S. Fam

Journal of Asia Pacific Marketing

vol. 1, no. 1, 2002

130

Moral Judgement and Conflict Handling Styles among Chinese in Hong Kong and PRC

Chow, I.H. and D.Z. Ding

Journal of management Development

21(9), 2002

131

Mental accounting among Chinese consumers

Luk, C.L.

Asian Journal of Marketing

8 (2),, 2002

132

Knowledge Management

Yau, Oliver H.M.

CityU, Unit for Chinese Management Development

2002

133

Institutional Forces and Organizational Culture in China: Effects on Change Schemas, Firm Commitment and Job Satisfaction

Lau, C M, Tse D K., and Nan Zhou

Journal of International Business Studie

33 (3), 2002

134

In Search of Complementarity

Oliver H. M. Yau and #Raymond P. M. Chow

Asia Pacific Management Review

Vol 7, No. 1, 2002

135

Estimating Marketing Persistence on Sales of Consumer Durables in China

Ming Ouyang, Dongsheng Zhou Nan Zhou

Journal of Business Research

55 (2002) 337-342,

136

Consumer Perception of e-Service Quality: From Internet Purchaser and No-Purchaser Perspectives

Yang, Zhilin and Minjoon Jun

Journal of Business Strategies

19 (1), 2002

137

Can Protectionist trade measures make a country better off? A study of VERs and minimum quality standards

Dongsheng Zhou, Ilan Vertinsky

Journal of Business Research

55 (2002) (227-236)

138

An Analysis of Strategic Determinants, Learning and Decision-Making in Sino-British Joint Ventures

Yan Yanni

British Journal of Management

Vol. 13, 2002

139

A Reader Response Analysis of Global and Local Appeals in Chinese Consumer Advertising

Belk, Russell W. and Nan Zhou

Advances in Consumer Research

Vol. 29, 2002

140

A Paradox of Price-Quality Schema and Market Efficiency: A Comparative Study of the U.S. and China Markets

ZHOU, Zheng, Chenting Su, and Yeqing Bao

International Journal of Research in Marketing

19 (4), 2002

141

A Comparison of Mall Shoppers Who Purchase Large Amounts and Small Amounts

Zhuang, Guijun, Nan Zhou, and Fuan Li

Business Economics and Administration

(4, April), 2002

142

A Comparison of Estimators of an Arithmetic Process Using Simulation

K.N.F. Leung, K.K. Lai & W.K. Leung

International Journal of Simulation and Modeling

Vol 22, No. 3, 2002

143

營銷渠道管理

徐蔚琴,謝國娥及曾自信編著

Organization Studies

Vol 23, issue 3, June., 2002

144

Universal sex differences in the desire for sexual variety: tests from 52 nations, 6 continents, and 13 islands

International Sexual Descriptor Project & Luk, C.L.

Journal of Personality and Social Psychology

85 (1), 2003

145

The Transforming Structure of Competition in China's Retail Industry

Zhuang Guijun, Neil C. Herndon and Nan Zhou

Journal of Marketing Channels

vol. 11 (1), 2003

146

The Effects of Attitudinal and Demographic Factors on Intention to Buy Pirated CDs: The Case of Chinese Consumers

#Kwong, Kenneth K., Oliver H M Yau, Lee, Jenny S.Y., Sin, Leo Y.M. and Tse, Alan C.B.

Journal of Business Ethics

Vol. 47, 2003

147

Service Quality Dimensions of Internet Retailing: An Exploratory Analysis

Yang, Zhilin, Robin T. Peterson, and Shaohai Cai

Journal of Services Marketing

17 (7), 2003

148

Performance of high-tech firms' resource and capability-based development: knowledge acquisition, organizational utilization and management involvement

Yan, Yanni and Jing A. Zhang

International Journal of Business Studies

Vol. 11, No. 1, 2003

149

Market orientation and business performance in a Chinese business environment

Tse, Alan C.B., Sin, Leo Y.M., Yau, Oliver H. M., Lee, Jenny S.Y. and Chow, Raymond

Journal of Business Research

Vol. 56, No. 3, 2003

150

Market orientation and business performance : A comparative study of firms in mainland China and Hong Kong

Sin, Leo, Y.M., Tse, Alan, C.B., Yau, Oliver H. M., Chow, Raymond and Lee, Jenny S.Y.

European Journal of Marketing

Vol. 37 No. 5/6, 2003

151

Long-term Effects of Television Advertising on Sales of Consumer Durables and Non-durables

Zhou, Nan, Dongsheng Zhou and Ming Ouyang

Journal of Advertising

Vol. 32, No. 2, 2003

152

Internationalization of Enterprises from Guangdong

Tseng, C S

Guangdong: Preparing for the WTO Challenge

2003

153

Images of the Virtuous Employees in China's Transitional Economy

Snell R and Tseng, CS

Asia Pacific Journal of Management

Vol 20, Issue No. 3, 2003

154

I Read About It Online... Web-based Product Reviews Provide a Wealth of Information for Marketers

Yang, Zhilin and Robin T. Peterson

Marketing Research

15 (4), 2003

155

Face Consciousness and Risk Aversion: Do They Affect Consumer Decision-Making?

Bao, Yeqing, Zheng Zhou, and Chenting Su

Psychology & Marketing

20 (8), 2003

156

Does Nationalist Appeal Affect Chinese University Students's Product Evaluation? A Conjoint Analysis

Ouyang, Ming, Hongxia Zhang, and Nan Zhou

Asian Journal of Marketing

Vol.9, No.1, 2002/2003

157

Does Human Resource Management Matter in A Transitional Economy?- China as an example

Law, Kenneth S., David K. Tse, and Nan Zhou

Journal of International Business Studies

Vol. 34, No. 3, May 2003

158

Branding universities in Asian markets

Gray, B., K. S. Fam and Llanes, V

Journal of Product and Brand Management

vol. 12, issues 1 & 2, 2003

159

Are men universally more dismissing than women? Gender differences in romantic attachment across 62 cultural regions

International Sexual Descriptor Project & Luk, C.L.

Personal Relationships

10 (3), 2003

160

Advertising of offensive products: a challenge for marketing in China

Waller, D. and Fam, K. S.

Asian Journal of Marketing

Vol. 9, no. 1, 2002/2003

161

A Temporal Dynamic Model of Spousal Family Purchase Decision Behavior

Su, Chenting, Edward F. Fern, and Keying Ye

Journal of Marketing Research

40 (3), 2003

162

A Pacific Rim Debut: Shoppers in China and Chile

Li, Fuan, J. A. F. Nicholls and Nan Zhou

Journal of Marketing and Logistics

Vol. 15, No. 1/2, 2003

163

A Comparison of Shopping Behavior in Xi'an and Hong Kong Malls: Utilitarian versus Non-Utilitarian Shoppers

Tsang, Alex, Guijun Zhuang, Fuan Li and Nan Zhou

Journal of International Consumer Marketing

vol. 16 (1), 2003

164

A comparative study of human resource management practices in international joint ventures: the impact of national origin

Yan, Yanni

International Journal of Human Resource Management

14/4, June, 2003

165

The Relationship between Power and Dependence in Marketing Channels: A Chinese Perspective

Zhuang, Guijun and Nan Zhou

European Journal of Marketing

Vol. 38, No. 5/6, 2004

166

Performance Analysis of Assembly Systems with Highlift Stations : A Practical Approach

Leung, John W K and Lai K K

International Journal of Computers and Industrial Engineering

Vol 46, No. 2, 2004

167

Patterns and Universals of Mate Poaching Across 53 Nations: The Effects of Sex, Culture, and Personality on Romantically Attracting Another Person's Partner

International Sexual Descriptor Project & Luk C. L.

Journal of Personality and Social Psychology

86 (4), 2004

168

Market Orientation and Business Performance in the PRC : A Regional Comparison

Sin, Leo Y.M., Tse, Alan C. B., Yau, Oliver H. M., Lee, Jenny S. Y., and #Chow, Raymond P. M.

Journal of Global Marketing

17 (2/3) , 2004

169

Investors' resource commitments and information reporting systems: control in international joint ventures

Yan, Yanni and John Child

Journal of Business Research

(57), 2004

170

Interlinear or Inscription? - A Comparative Study of Chinese and American Mall Shoppers' Behavior

Li, Fuan, Nan Zhou, J. A. F. Nicholls, Guijun Zhuang and Carl Kranendonk

Journal of Consumer Marketing

Vol. 21, No.1, 2004

171

Evolution of Organizational Governance and Human Resource Management in China's Township and Village Enterprises

Ding, Daniel, Lan Ge and Malcolm Warner

International Journal of Human Resource Management

15 (4), 2004

172

Conflict Values and Team Relationships: Conflict's Contribution to Team Effectiveness and Citizenship in China

Tjosvold, Dean, Chen Hui and Daniel Ding and Junchen Hu

Journal of Organizational Behavior

24 (1), 2004

173

Changing roles and values of female consumers in China

Lee, Jenny S. Y., Yau, Oliver H. M., #Chow, Raymond P. M., Sin, Leo Y.M. and Tse, Alan C. B

Business Horizons

47 (3), 2004