| Excellence in Research Output
High quality research output is a key part of the Department's quest for academic excellence. Our faculty members are actively engaged in high impact, high quality research projects targeted at top regional and international journals. In recent years, we have published in the following journals, among others:
- Journal of Consumer Research
- Journal of International Business Studies
- Journal of International Marketing
- Journal of Comparative Economics
- Journal of Advertising
- Journal of Current Issues and Research in Advertising
- Journal of Advertising Research
- Journal of Business Research
- Journal of the Academy of Marketing Science
- European Journal of Marketing
Academic Forums
We host forums by renowned scholars in marketing and in international business. These forums enhance the academic research environment within our university as well as that in sister universities in Hong Kong. Among our distinguished speakers in recent years are:
- Belk Russell W.
- S. Tamer Cavusgil
- John H. Dunning
- Paul E. Green
- Geert Hofstede
- Masaak Kotabe
- Jagdish N. Sheth
- P. Rajan Varadarajan
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